Marketing Coordinator, Inside Publications
Olympian John Roethlisberger and Inside Publications Team Up for Sports Radio Show, Drive To Gold™,
-Weekly Show to Originate on Atlanta AM Station WCFO, Newstalk 1160, The Talk of the Town
-Show Will Focus on the Olympic Movement
-Additional National Distribution through Webcast and Podcast
ATLANTA, Ga. – November 18, 2015 Three-time Olympian John Roethlisberger and Inside Publications are teaming up to produce Drive to Gold™, a weekly sports talk radio show to be broadcast on a leading Atlanta AM radio station, WCFO, Newstalk 1160, The Talk of the Town. The show will also be available to a nationwide and worldwide audience through a web broadcast and podcast. Drive to Gold™ will focus on Olympic sports and will feature news, editorial segments, athlete interviews, guest opinion segments and more.
“I’ve been a sports radio news fan for as long as I can remember, and for years, it’s been my dream to host a sports radio show,” Roethlisberger said. “When Inside Publications approached me with the opportunity to team up for this incredible opportunity in a major radio market, I jumped at the opportunity. We’ll deliver a weekly show packed with incredible insight, engaging athlete interviews and hot topic commentary.”
Roethlisberger, a four-time U.S. National Champion and six-time World Championship team member, graduated from the University of Minnesota, where he was also honored with the Nissen Award, considered the Heisman Trophy of gymnastics. He has served as a television commentator for ESPN, Universal Sports, the Big 10 Network, FOX Sports, and has hosted the Inside Gymnastics Radio Show for five years. He also writes a column, In The Know, in each issue of Inside Gymnastics magazine.
Drive To Gold™ will debut in December and will air each Tuesday in the coveted 12pm – 1pm slot on the station. After the original broadcast, the show will be available to stream online, and can also be downloaded as a podcast.
“Several of our publications cover Olympic sports, and there is something very special about these compelling athletes who strive to compete on sport’s greatest stage,” said Chris Korotky, President of Inside Publications. “I’m excited to have a brand new outlet with incredible reach to showcase some extremely talented athletes and intriguing storylines. We’re headquartered in Atlanta, so to have an opportunity to do something in our hometown market and then to take it to a worldwide audience is incredibly exciting as well!”
Advertising opportunities within the show include traditional recorded spots (30 second and 60 second spots), live spots, as well as sponsored segment opportunities. For information on advertising on the program, contact Zac Nixon at Zac@Insidepubs.com.
About John Roethlisberger:
Three-time Olympic gymnast John Roethlisberger (1992,1996, 2000) was a member of the USA National Team from 1988-2000 and was also a member of six World Championship teams. A four-time U.S. National Champion and three-time NCAA Champion, Roethlisberger is one of the most accomplished male gymnasts in American history and was known as “the heart and soul of Team USA” during his day. He currently co-owns Flip Fest gymnastics camp with Olympic teammate John Macready. He has served as a television commentator for Universal Sports, The Big 10 Network, The SEC Network and FOX Sports.
About the Publications:
Inside Publications is an Atlanta-based company that produces niche titles including Inside Gymnastics magazine, Inside Cheerleading magazine, Inside Dance, Cheer Biz News and Inside Volleyball magazine, as well as three annual publications. The Custom Publications division develops custom publications, ads and promotional materials, and published the book, Cheerleading: From Tryouts to Championships. The company also hosts an annual Gymnastics Conference, GymConUSA. The company’s magazines are also available in digital versions, available in the Amazon Marketplace and Apple App Store, where the magazines appear on the Top Sellers Chart. For more information on the company and its titles, visit www.InsidePubs.com